New Concept Media is a Cornelius, NC website design business owned and operated by small business and racing industry specialist Keith Shampine. Keith and his team of graphic and web designers founded New Concept in 2010 with the primary focus of creating dynamic, professional and reliable websites and public relations services for clients in the motorsports industry and businesses outside the industry.

Operating as a “part-time” business for the better part of five years, Shampine went full-time with New Concept Media in January of 2015. Since then, we’ve continued to add more satisfied clients from within and outside the racing industry while proudly maintaining every one of our clients that joined us since our inception.

Our main focus is creating and maintaining clean, professional and dynamic WordPress-built websites that reflect the brand, identity and marketing strategy of each client.

Currently, we’ve built and continue to maintain more than two-dozen professional, affordable websites and we’ve done PR work for many more.


Our websites are 100% mobile compatible for premium viewing on your iPhone, Droid or tablet.



Every one of our websites is custom designed and tailored to each client's brand and marketing strategy.



We know the latest technology and implement the tools and techniques needed to make your site fully Search Engine Optimized.


We love WordPress!

We're a proud member and enthusiast of WordPress, the most popular website software platform available today! With updates and upgrades to templates and plugins nearly every day, and an enormous community of support, we're able to provide our clients with the most enhanced website technology and security available in today's market.